they have used mojo as the masthead. the target audience might be 30-41 because some young people might not listen to this kind, it doesn't matter about the gender because it could be for both genders. they have used bold and big letters for the masthead but the social grade is abc1.
the colour of the pallet is white and blue the title is white and the background is blue. the blue, black and white connote a cool read for males. red connotes is for violence, sex and passion which links to all the songs which they enjoy.
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